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Our Company
Turbo Wholesale Tires is not just a manufacturer; we are a brand innovator and a partner dedicated to creating lasting value for our customers. Since our founding in 1983, we have evolved from a modest regional supplier into a national manufacturing powerhouse known for creating proprietary brands: Rolling Big Power, Lexani, and Lionhart. This transformation reflects our commitment to innovation, quality control, and a dealer-first approach that sets us apart.
Our journey has been shaped by a deep understanding of independent tire dealers and the challenges they face. As the industry expanded with new sizes and specialty fitments, we responded by taking control of our manufacturing processes and developing our own tire lines. Today, we provide flexible, reliable access to our brands through factory-direct shipments, warehouse will-call, trailer loads, LTL, and multi-stop deliveries. Our Tireweb online ordering system offers dealers 24/7 access to inventory and ordering, making business simpler and more efficient.
Behind this growth is a team with hundreds of combined years of experience from top industry leaders. Their expertise fuels our ability to design high-profit, low-complexity programs and to protect brand value through selective distribution. We don’t just manufacture tires, we build brands that empower dealers to increase margins and stand out in their markets.
New Sizes Since 2023
Years of Innovation
Dealer Access
Social Responsibility & Sustainability
Turbo recognizes that our responsibility extends beyond business. We are committed to sustainable practices that reduce our environmental impact and support our communities. From minimizing waste and lowering emissions in our operations to partnering with suppliers who share our values, we strive to lead the tire industry toward a greener future.
We actively invest in initiatives that promote recycling, energy efficiency, and community engagement. Our team believes that by caring for the planet and the people around us, we build a stronger foundation for long-term success-for our customers, our associates, and future generations.
Core Values
Our core values: kindness, honesty and integrity, mutual respect, courage, innovation, and winning, are the foundation of everything we do. They guide our decisions, inspire our team, and shape the culture that fosters strong partnerships and continuous growth. These principles ensure that Turbo Wholesale Tires remains a trusted leader, delivering superior products and exceptional service to dealers nationwide.
Kindness
We foster a supportive, positive environment where empathy and care guide every interaction.
Honesty & Integrity
We act transparently and ethically, building trust through truthfulness and accountability.
Mutual Respect
We value each person’s perspective, treating everyone with fairness, dignity, and open-minded collaboration.
Courage
We embrace challenges, make bold decisions, and pursue progress without fear of failure.
Innovation
We drive continuous improvement by seeking creative solutions and anticipating industry needs.
Winning
We are committed to achieving outstanding results and celebrating success together as a team.
A Message From Our CEO
At Turbo Wholesale Tires, we believe that business is about more than just products—it’s about relationships. Our CEO, Phillip Kane, brings over 40 years of automotive industry experience and a passion for helping dealers succeed. Under his leadership, we continue to innovate and invest in programs that make doing business with Turbo easier, more profitable, and more rewarding.
I’m focused primarily on making Turbo Tires a great place to buy from and a great place to work - which incidentally makes it a great business to sell to and a great business to invest in. It’s less about tires and more about making the lives of other people better … it’s rooted in 5 simple values that every person who works here lives out every single day and it comes to life in a differentiated strategy where our people focus relentlessly on doing everything in ways that are different and better than any of our competitors.
Our Brands: Excellence and Trust in Every Tire
All of our exclusive brands are engineered for performance and exceptional value for consumers. Lexani delivery performance and luxury, RBP brings durability, and Lionhart offers all-season versatility. Together, these brands represent our commitment to quality, innovation, and meeting the diverse needs of drivers everywhere.
No more relying on outside suppliers or competing for allocation. We design, build, and distribute our own tire lines to ensure dealers get the quality, consistency, and margins they demand.
Take Your Business to the Next Level
Why Choose Turbo Wholesale Tires?
Turbo Wholesale Tires gives dealers exclusive access to our premium brands engineered for outstanding value and performance. We guarantee consistent quality, competitive pricing, and reliable supply. Our robust distribution network ensures fast, dependable service, while our selective distribution model protects your market investment. With personalized support and flexible ordering options, we help dealers grow their business and increase profitability through brands that deliver results.
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